
Thursday, September 4th, 2008

I can remember the very first time I stood behind the counter at Florence Finkelsztajn’s Jewish delicatessen/bakery/pastry shop. I was decades younger than the rest of the customers, and it seemed to me that they were all ordering the same thing. Going back over 10 years now, it’s a vague image of a brioche-like cake that I described in a journal as resembling a chef’s hat. I followed the crowd, and in my best French, asked for a slice and ended up wanting to eat an entire loaf; it was so light and airy, and dotted with chocolate. I was hooked.
I’ve been going back to Florence’s bright and impeccably organized shop every since. Rue des Rosiers, the small yet lively street in the Marais, Paris’ Jewish neighborhood, has certainly evolved over the years, in my opinion losing authenticity and keeping up way too much with the trends and fashion. It still has its colorful assortment of felafel stands, boutiques with Jewish paraphernalia and bookstores, but high-end fashion designers and jewelry stores have also made this street their home. That said, whenever I sit on the terrace in front of the blue mosaic storefront, on the corner looking on to Rue des Rosiers, with piles of fresh challah behind me, stacks of strudels and babkes neatly in rows, for me, nothing has changed. In fact, yes, I do feel that the ladies behind the counter have gotten much more friendly over the years!

The outside of the shop with mosaics from the 1930′s says, “Your Caterer for Yiddish Gastronomy from Central Europe and Russia.” Inside the narrow space is a wonderful array of sweet and savory foods, ranging from borscht, blini, chopped liver, and gefilte fish, to cheesecake, apple strudel with raisins and cinnamon, crispy flatbreads called pletzel, cakes made with poppy seeds, dried fruits and nuts, and golden breads baked on the premises.

One item you can’t miss is their signature Super Sandwich, the “Big-Pletzel,” which always has a place right up front, on top of the counter, impossible to miss as you enter the deli. You have your choice of corned beef, pastrami or turkey, which gets layered with eggplant caviar, red pepper caviar, cucumbers, pickles and fresh tomato slices, all on one of their soft homemade onion and poppy seed rolls. If you ask nicely, the women behind the counter will be more than happy to slice it in quarters and warm it up for you, which I do recommend. They’ve gotten friendlier, or I’ve gotten less intimidated! It’s 7.90 Euros for this satisfying lunch, but don’t forget to save some change and some room in your belly for dessert.
While you savor your sandwich and strudel at their outdoor tables, you’ll have a perfect view of the line of about 50 people waiting for felafel at the ever popular L’As du Fallafel. Good things come to those who don’t have to wait too, you know!
Florence Finkelsztajn
24 rue des Écouffes
75004 Paris
France
+33.1.48.87.92.85
http://florencefinkelsztajn.free.fr
Tags: France, Jewish, Marais, Paris, Pastry, sandwich, Travel
Posted in For Your Shopping List, France, Grab Your Passport, Paris, Pastries | 5 Comments »

Wednesday, September 3rd, 2008
With less than 48 hours in Paris (on this particular trip), I was definitely going to have to come up with a strategy. One can only taste so much and visit so many different patisseries in such a short period of time. Forget restaurants and my long list of new places to try. For this quick trip to the City of Lights – or for me, the City of Sweets – I’d concentrate on just that. Sweets. I wouldn’t even look at my notes and highlighted addresses, recommendations from friends or newspaper cutouts. Not this time at least. No, for this trip it was about my all time favorites, always there. And just a few days after the end of August, I knew everyone would be open again.
After yesterday’s tale of my cherished palmier, here are three more spots I was sure not to miss:
(more…)
Tags: Chaudun, Chocolate, France, Laduree, Macaron, Paris, Pastry, Pierre Herme, Sweet
Posted in Chocolate, For Your Shopping List, France, Grab Your Passport, Paris, Pastries | 2 Comments »

Tuesday, September 2nd, 2008
In French, the word “palmier” means palm tree. So in a game of word association, people might imagine sandy beaches and beautiful islands, piña coladas and sunshine. For me, it’s puff pastry and sugar. Instead of tropical birds, I’m seeing elephants. Elephant ears, to be more precise.

A flat pastry often seen in the windows of French pastry shops, the palmier is a popular treat for an afternoon snack, especially good when your sugar levels are low. The puff pastry is rolled from both sides into two concentric circles, hence its name from such a characteristic shape. You can find them packaged in miniature size too, in either specialty shops or supermarkets. Different flavors abound, even savory versions are found more and more these days, and across the world at that.
That said, for me, a palmier is just one thing. It’s the enormous, razor-thin, crispy, sugary delight in the window of la Bonbonnière de Buci, on rue de Buci in Paris’ 6th arrondissement. It’s unthinkable for me to pass through Paris without a quick stop at Ladurée (for a macaron or two, bien sur!), and just as rare that I don’t grab a palmier from rue de Buci. For such a small street, it certainly has an amazing amount of high quality food shops, one after another. Several terraces to sit outside and sip a café, a couple of panini stands (I’ve been going to the same guy since 1999!), Amorino’s gelato, an upscale florist, fish stand, and Taschen bookstore to name a few. Buci News is just off the street too, to fill up on magazines and fun little paper goods. I have walked this street an innumerable amount of times, and watched the price of my palmier go up over the past 10 years, and even the size of these elephant ears get a tad smaller. Those are but minor details. No sweet tooth will be left unsatisfied after this colossal treat – totally worth the 3 Euros.

The palmier is incredibly thin, and the layers of sugar on the top and the bottom make for a caramelized shell, with a light and fresh buttery pastry inside. The outer layers are nice and crisp, with a border of hardened sugar as a bonus, golden and shiny. Layer by layer, you arrive at the two small circles in the middle, still crunchy but a bit more chewy and moist. Unless of course, you go for the center right away, leaving the crispy sugary bits for the end.

La Bonbonnière de Buci
12 rue de Buci
75006 Paris
France
+33.1.43.26.97.13
www.bonbonnieredebuci.com (French and English versions available)
Visit their website for the recipe of the month!
Tags: Elephant Ear, France, Palmier, Paris, Pastry, Sweet, Travel
Posted in For Your Shopping List, France, Paris | 2 Comments »